History

• 2010's

  Full-scale global business development.

  'FUNK, MODERN, TRENDY' with a solid brand identity, it is rapidly becoming an icon of the fashion world.

   

• 2000's

  The revival of 'BOY LONDON', which temporarily stopped.

  New boutique 'SICK' opened, It has become a symbol of pop, rock and punk in the underground fashion industry.

   

• 1990's

  It has grown into a mascot brand such as Ibiza Explosion and Acid House, and has established itself as a brand representing the splendid culture of the 90s.

   

• 1980's

  'BOY LONDON' of heyday, Celebrities have grown into the brand they love the most.

  It has also gained popularity in global markets such as London, Paris and Tokyo.

   

• 1976

  Stephen Raynor, In the midst of the FUNK culture craze, designer brand “BOY LONDON” was founded in London, UK.